The new Substack strategy helping advisers stand out online – Part Two: Growing, engaging, and monetising your Substack

In reading this you will understand:

Strategies to grow a Substack audience through social media, partnerships, and engagement tools.
How to use comments, polls, and interactive sessions to create a community.
Substack’s monetisation model, including free vs. paid content, subscription tiers, and typical revenue expectations.

On Friday we released the first of this two-part series, looking at what Substack is and how advisers can get started. You can read this article by clicking here:

The new Substack strategy helping advisers stand out online – Part One: What Substack is and how advisers can get started – Adviser Software

Strategies to build and engage your audience

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About The Author

Melanie Goodman

With a professional background in law and finance, Melanie runs Trevisan, a specialist LinkedIn marketing and training company for regulated professionals. She provides CPD-accredited LinkedIn training and a “done-for-you” service for time-poor advisers who lack the time or inclination to manage, grow, and nurture relationships on LinkedIn themselves. At a corporate level, she develops and delivers employee advocacy programs, corporate training, and social media policies for firms looking to help their teams leverage the platform more effectively.