Why the smart money in Fintech is now going into WealthTech…
The Future of Financial Advice: Embracing Technology and Innovation
In this compelling session, Ian McKenna explores the rapidly evolving landscape of financial advice, examining how fintech is reshaping the industry and tackling the advice gap. With major players like Microsoft and Google showing increasing interest in Wealthtech, McKenna underscores the urgency for financial services to adapt to technological and regulatory shifts — including the Data Use and Access Bill and pension dashboards.
Drawing on fresh consumer research, he highlights a growing demand for digital and hybrid advice models, as well as the public’s willingness to pay for accessible, tech-enabled services. McKenna calls on financial advisers to embrace behavioral science, retrain for a more tech-driven future, and find innovative, cost-effective ways to reach younger generations.
Watch the full session below to discover how the industry can move forward with purpose, inclusivity, and impact:








